Staff profile


Dr Ping Zheng

Senior Lecturer

School: Christ Church Business School

Campus: Canterbury Main Campus

Tel: 01227 923697

Profile summary

Ping Zheng was awarded her Ph.D. in Management from University of Kent (UK) in 2007, after completing an MBA with distinction at the same school in 2003. Before embarking on an academic career, she worked as executive manager for number of years in a US-owned company and developed successful multiple business ventures in China. She is a Senior Lecturer in Entrepreneurship and Innovation, and the Chair of Faculty of Science, Engineering and Social Sciences Ethics Panel at CCCU. She is also an experienced PhD supervisor. 

Her research interests range from entrepreneurship and innovation in SMEs to institutional change and firm growth strategies in emerging economies. She has published on a numerous journals, such as Journal of General Management, Thunderbird International Business Review, Futures. She received the “Best Paper Award” at the Institute for Small Business and Entrepreneurship (ISBE) Annual Conference in 2010. She is also the principal author (with Prof. Richard Scase) of a book (research monograph) - “Emerging Business Ventures under Market Socialism: Entrepreneurship in China” (Routledge, London, 2014). Her recent book chapter adopts a novel future perspective in analyzing the possible future outcome of technological change, 'How change agencies can affect our path towards a signgularity' is published by Springer. She has a special interest in the creative processes that lead to business innovations, having developed a novel method known as 'Diegetic Innovation Templating' (DIT), published in Futures.

She was leading on the Knowledge Commercialisation project under Higher Education Partnerships in sub-Saharan Africa Project (HEPSSA1921\3\41) funded by Royal Academy of Engineering in October 2019 till December 2021. She designed bespoke hybrid entrepreneurship training model in mixed virtual and physical environment using virtual reality technology to stimulate creative idea generation and innovation. It aimed at facilitating student entrepreneurship and speeding up commercialisation processes in the higher education context.

Research and knowledge exchange

Selected Grants:

2019: Funder: Royal Academy of Engineering (RAE); Project: The Higher Education Partnerships (HEP) in sub-Saharah Africa (SSA) Programme; Title: K4: A framework for creating, transferring, commercialising and exchanging knowledge within and between sub-Saharan universities and industries; Grant number: HEPSSA-1921/3/41; Award: £193,460.87 (CCCU: £26,077); Role: Co-I. 

2016: Funder: European Alliance for Innovation (EAI); Project: Technology, Innovation, Entrepreneurship and Education (TIE) Confernece Series; Award: £32,000 - full financial sponsorship for two TIE conference series in 2017 & 2018; Role: General Chair.

Editorial responsibilities:

Area Editor to the Journal of Future Intelligent Educational Environments, Published by ICST. 

Regular Reviewer for California Management Review.

Research Students (Role: Principle supervisor and Chair):

Oct 2018-  Claire Street, Topic: 'Female refugee entrepreneurship - entrepreneurship in a liminal space'. 

Oct 2018-  Pattarin Chumnumpan, Topic:'Digital Business Model Innovation'.

Mar 2019-  Rongdi Qiu, Topic: P'roduct Packaging Innovation and Enviromental Sustainability'. 

Oct 2019-  Gareth Ward, Topic: 'Exploring the benefits of combining Diegetic Innovation Tempating (DIT) with Virtual Reality (VR) to promote academic enterprise and foresight innovation.

Apr 2017-  Xini Hu, Topic: 'Internal Marketing Orientation and Organisational Performance'. (Role: 2nd Supervisor and Chair)

PhD Supervision Completions: (as the first supervisor)

2008 - 2012 Hadi A. Abdul-Immam Al-Abrrow, Ph.D. in Business Administration, Thesis title: ‘Business Process Reengineering: An Organisational Approach for Organisational Performance Improvement in Industrial Public Sector in Iraq’, University of Essex, passed viva on 1st February 2012 with minor corrections.

2008 - 2012 Syed Imad Shah, Ph.D. in Business Administration, Thesis title: ‘Entrepreneurial Leadership in the Public and Private sector Universities of Pakistan: A Comparative Study of Six Cases’, University of Essex, passed viva on 11th December 2012 with minor corrections.

Teaching and subject expertise

Module leadership: 'Innovation and Entrepreneurship in Organisations' (DMS) and 'Innovation, Entrepreneurship and the International Perspective' (MSc) at Christ Church Business School.  

External activities


Zheng, P. (2020), Invited Speaker, ‘Science Fiction and Innovation’, Kaunas Future Vision Workshop, the Republic of Lithuania, on 23rd October 2020.

Zheng, P. (2019), Invited Speaker, 'The Changing Guanxi Networks and Firm Growth in Emerging Business Ventures under Market Socialism', The Centre for Public Sector Economy Research, Jilin University, 26th August 2019.

Zheng, P. (2018), Invited Speaker, 'China's Innovation Policy and Its Implications for EU-China Relationship', EU-China Economic Relations Workshop, European Policy Centre (EPC), Brussels, 7th June 2018. 

Zheng, P. (2017), Invited Speaker,  ‘How Sci-fi and Fantasy Can Be Transformed into Innovation’, Defence Science and Technology Lab (DSTL), for Science Fiction Symposium, 18th December 2017.

Zheng, P. (2018), Organiser & Technical Programme Chair, The 2nd EAI International Conference on Technology, Innovation, Entrepreneurship and Education, hosted at Revensbourne University London, 4th September 2018. 

Zheng, P. (2017), Organiser, General Chair, The 1st EAI International Conference on Technology, Innovation, Entrepreneurship and Education, hosted at Caterbury Christ Church University, 11-12th September 2017, UK. 

Zheng, P. (2017), Keynote Speaker on 'The Changing Role of Women in China'. Annual Regional Meeting of British Federation of Female Graduates, 25th March 2017, at Ashford International Hotel, Kent.

Zheng, P. (2015), Invited Keynote Speaker, ‘The Agency Role of Entrepreneurs in Future City Design?’, FCCR/CSF (Future City & Community Resilience/Creative Science Foundation) Innovation Workshop at University of Leeds, 21st – 22nd January 2015.


Qiu, R. Zheng, P. and Jackson, A. (2020), Evaluating Factors Influencing Environmentally Sustainable Packaging Innovation:  A Literature Review’, refereed paper and virtual presentation, The 34th Conference of British Academy of Management (BAM), 2-4th September 2020, Manchester, UK. 

Zheng, P. and Callaghan, V. (2018), 'UniCrowd: An Integrative Model Supporting Academic Entrepreneurship and Innovation', Conference presentation, The 5th Global Innovation and Entrepreneurship Conference (GIEC), Amsterdam Business School, Netherlands, 11-12th October 2018. 

Zheng, P. (2016), ‘The changing nature of business network relationships in emerging business ventures under market socialism in China’, refereed paper, presentation, conference proceedings, British Academy of Management Conference (BAM) in Newcastle University, 6-8th September 2016, in Newcastle.

Zheng, P. (2010), ‘Understanding Entrepreneurship Process and Growth in Emerging Business Ventures under Market Socialism in China’ a refereed paper submission and presentation at ISBE (The Institute for Small Business and Entrepreneurship) 33 Annual Conference 2010, London, 2nd – 4th November 2010. – Best Paper Award in Managing for Regeneration, Sustainability and Growth Track.

Publications and research outputs

Book Chapters:

Zheng, P., Callaghan, V. et al (2021), ‘Journeys in the Age of Smart Cities: Some Fresh Perspectives’, a chapter in Handbook of Smart Cities, edited by Juan Carlos Augusto, Switzerland: Springer Nature, eBook ISBN: 978-3-030-15145-4, DOI: 3-030-15145.

Zheng, P. and Akhmad, M. (2016), “How change agencies can affect our path towards a singularity”. In: Millers J. et al (eds), The Technological Singularity – Managing the Journey, chapter 4, pp87-101, New York: Springer. ISBN: 978-3-662-54033-6

Book/Research Monograph:

Zheng, P. and Scase, R. (2014), Emerging Business Ventures under Market Socialism – Entrepreneurship in China (research monograph), London: Routledge. ISBN978-0-415-50131-6 (

Edited Books:

Zheng, P., Callaghan, V., Crawford, D., Kymalainen, T. and Reyes-Munos, A. (2019) (Eds), EAI International Conference on Technology, Innovation, Entrepreneurship and Education - TIE’18, Heidelberg, Germany: Springer. ISBN: 978-3-030-16129-3 

Reyes-Munos, A., Zheng, P., Crawford, D., Callaghan, V. (2019) (Eds), EAI International Conference on Technology, Innovation, Entrepreneurship and Education – TIE’17, Heidelberg, Germany: Springer. ISBN: 978-3-030-02241-9

Journal Papers:

Zheng, P. and Callaghan, V. (2018), ‘How Chinese SMEs innovate with a Diegetic Innovation Templating – the stimulating role of Sci-fi and fantasy’Futures, 95, 98-117. Zheng, P. and Scase, R. (2014), Emerging Business Ventures under Market Socialism – Entrepreneurship in China (research monograph book), London: Routledge. ISBN: 978-0-415-50131-6

Zheng, P. (2013), 'Entrepreneurial Growth and Ownership under Market Socialism in China: a longitudinal case study of small business growth', Journal of General Management, 38 (2), 5-37.

Zheng, P. and Scase, R. (2013) 'The Restructuring of Market Socialism: the contribution of 'Agency' theoretical perspective', Thunderbird International Business Review, 55 (1), 101-112.

Zheng, P. (2012), 'The Contrasting Strategies of Owner-Managed and Foreign-Engaged Joint Ventures under Market Socialism in China', International Entrepreneurship and Management Journal, 10 (3), 539-560


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Last edited: 05/12/2017 07:57:00