He joined the school in 2013 as a Sessional Lecturer and is now a permanent member of staff teaching subjects including Marketing Metrics, Digital Marketing and Social Media Marketing as well as supervising dissertation students at both undergraduate and postgraduate levels. Having worked for over 20 years in both traditional and digital marketing roles for a variety of businesses in multiple sectors, he continues to work with commercial clients as a data and digital marketing consultant.
He was Programme Director for Advertising & Marketing from 2019 to 2021.
Mark holds an MSc in Digital Marketing Communications from Manchester Metropolitan University where he also worked as an Associate Lecturer between 2013 and 2015, primarily supporting subsequent Masters students through their dissertations.