Contemporary Business Issues
This module prepares you for the academic study of business by developing a knowledge of contemporary and emerging business issues to support students’ personal, academic and professional development to prepare for work in the modern business environment.
People Management in the 21st Century
This module focuses on the behavioural aspects of people management in organisations. This is a vital area of study because the ability to understand behaviour in the workplace is a necessary prerequisite for making informed choices and for influencing organisational action such as decision making regarding organisational objectives, and leading and influencing the behaviour of others in order to see that the decisions are implemented. It is anticipated that by the end of the module you will be able to evaluate objectively and understand organisational behavioural situations and determine the best course of action from a range of perspectives.
Accounting and Finance for Business
Accounting and Finance for Business introduces you to key accounting and finance topics. They are introduced to financial statements, and use a number of case studies to understand the role of finance in the business environment.
This module is designed to help you to develop a range of statistical and computing skills that will be valuable during the course of your academic programmes and in your future careers in business. Although there are not pre-requisites for this module it is assumed that you have basic mathematical skills.
The aim of the module is to introduce you to the fundamental economic issues stemming from the scarcity of resources. The relationship between business and the economic problem is analysed by means of micro and macro-economic models to equip you with an understanding of decision-making at the levels of the market, the firm and the nation.
Marketing Principles and Practice
The aim of the module is to provide you with an introduction to marketing, its fundamental concepts and an overview of marketing practice. You will cover the development of the marketing concept and examine the ways in which it differs from the production, product, and sales approaches to business. This will develop into a wider understanding of the differences between the operational role of marketing and how it is applied as an organisational focus.
Employee Development and Employee Relations
This module will examine the development of Learning and Development practice, government policy interventions in Learning and Development for competitiveness; coaching and mentoring, L&D tools, techniques and delivery mechanisms available to the practitioner. The module also focuses on the nature of the employment relationship and employee relations in the UK, concepts of employee voice and engagement and power in organisations, trade unionism in the UK; collective bargaining and organisational downsizing and redundancy.
Human Resource Management (CMI)
This module aims to equip you with the ability to understand and analyse core HRM concepts, operational Human Resource activities and responsibilities and relate these to a range of organisational contexts.
Accounting for Business (CMI)
Accounting for Business extends the scope of financial accounting for professionals to more advanced topics in financial accounting. It aims to develop knowledge and skills in understanding and applying accounting standards particularly in the preparation of financial statements of entities, including groups. Understanding the theoretical framework and how to analyse and interpret financial statements are essential.
Corporate and Business Law (ACCA, ICAEW, CIPFA)
Developing Sustainable Enterprise
The aims of the module are to introduce students to the relationship between business and the challenges and opportunities of business sustainability, and to encourage the development of enterprising skills to meet these challenges.
The aim of this module is to explore the business paradigm shift that arises from application of emerging information and communication technologies. The module is aimed at anyone wishing to gain an understanding of business activities and interaction between business and the business environment (customers, suppliers…) and how technologies can be deployed to enhance these activities.
This module provides you with a platform for understanding the legal frameworks which underpin people practices and policies in organisations and to appreciate the context within which these frameworks operate.
Innovation and Enterprise Management
Introduction to Digital Marketing (PR)
Management Accounting (ACCA, ICAEW, CMI, CIPFA)
Marketing Planning and Communication
The module introduces students to the background and context of the modern retail business. A history of retail development will be reviewed and an analysis of its impact on current activity will be undertaken, including an exploration of prevailing trends in consumer retail marketing environments.
The module will examine the practical applications of the elements of the retail marketing mix. Decision-making processes and strategic choices will be evaluated in respect of a number of areas, such as retailer organisation, structure and size, location, logistics, store design and layout, in-store communication and merchandising. Special consideration will be placed on retail buyer behaviour and the influence of the store and the brand on intention to purchase.
Project Management (apm, CMI)
This module aims to examine critically the role of project management within a contemporary business context. It also explains how specific project management applications play an important role in producing successful business outcomes and examines the philosophies, principles, structures and methodologies of project management.
Management and Leadership (CMI)
The module explores the context within which management and leadership takes place; the historical context within which the fundamental principles of management arise; the context of the external environment which impacts on organisational strategy and may cause ambiguity in relation to organisational objectives, policies, working practices, ethical considerations and management approaches. It explores a range of different perspectives on management and leadership and focuses in on particular managerial/leadership issues that lead to ambiguities and problems.
Work Based Learning
The aim of the module is develop your skills in seeking and obtaining a paid work placement of a minimum of three weeks’ duration. It will also develop your skills in learning from work experience and apply your HRM academic learning to the work place.
Employee Reward and Resourcing
To provide a critical understanding of the core human resources’ principles, theories and concepts supporting the effective acquisition and reward of employees in the modern organisation.
The aim of the module is to provide you with an understanding of the impact of the business environment and the resources of the organisation, both human and material, on strategic planning and choice. This will enable you to consider strategic alternatives, evaluate their suitability and make you aware of the complex issues involved in implementing strategy and managing strategic change.
The module will consist of a broad syllabus addressing practical considerations of the nature of ethics, progressing through learning of a range of traditional and post-modern ethical theories, and the appreciation of these theories in the practical setting of modern business processes. You will study topics such as corporate social responsibility, sustainability and the environment, professionalism and integrity, ethics and technology, financial scandals, whistle-blowing and other emerging issues, by reference to case studies.
Digital and Social Media Marketing (PR)
The aim of the module is to provide you with the opportunity to undertake an in-depth study of a particular line of enquiry related to a business issue selected by the student.
New Venture Creation
The module aims to provide a practical perspective on the development and planning processes involved in the creation of a new venture, either as a new business start-up or as a new product or service development within a public or private organisation setting. It aims to develop an understanding and awareness of business models underlying successful new business ventures, and the potential of business model innovation. It will explore the fundamental building blocks of a business model, the interrelationships between the building blocks and the links to the external business environment, and aims to arrive at a detailed operational and financial feasibility study that assesses the real potential of the new venture creation project.
This module aims to develop a theoretical and practical understanding of the role of PR in building relationships with stakeholders and gain an appreciation of the strategic and specialist roles of PR.