Using state-of-the-art facilities from high-end computer suites to professional video and sound recording equipment, modules are offered in web design, computer animation (2D and 3D), digital imaging, game design, graphic design, and other computer-based creative skills. Regular field trips and gallery visits are offered, with guest classes delivered by industry practitioners and visiting artists.
At Year 1, students learn about the fundamental principles of digital technologies and digital theory. This includes practical productions involving web design, digital imaging, multimedia, computer animation, scripting, and exercises linking practice and theory as an introduction to digital media as a university subject. Students learn how to demonstrate a practical understanding of the relationship between form and content in the production of digital media, and develop an appreciation of how to articulate in writing an awareness of the relationships between theory and practice.
At Year 2, more specialised areas of study are available, permitting students to develop more advanced skills in areas such as web design, 2D and 3D computer animation, interactive narratives, digital imaging and multimedia - interactive design for web, DVD, apps, mobile phone, or other media. Alongside these practical elements students study the history and significance of digital media and critical approaches to digital creativity. Students learn how to display an analytical understanding of the relationship between form and content in their productions and theoretical writing.
At Year 3, greater specialisation is encouraged. Students define areas of further specialism in negotiation with tutors. Group and individual creative projects are available, and students work towards submission of a year-long project that demonstrates their skills and knowledge of digital media theory and production. A production presentation accompanies all practical productions, permitting students to demonstrate their reflective and critical engagement with the relationship between theory and practice, and the dynamics of presenting structured ideas and plans to others.
A professional creative practice module also offers students the opportunity to work with ‘live’ clients, digital media practitioners working in the creative industries. Advanced digital media research, extending topics encountered at levels one and two is also undertaken, with students submitting a written dissertation.