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Innovative golden treasure hunt via social media launched to celebrate Jubilee

17 September 2012

An innovative social media 'treasure hunt' aimed at students, staff and the general public of Canterbury will commence on Tuesday 25 September 2012.

Run by the University and hosted on a dedicated Facebook app, 50 Golden Keys will provide a series of 10 cryptic clues, released each week for five weeks, to hint at the location of 50 souvenir keys hidden around the city.

The 50 keys will be held at a number of well-known locations across Canterbury city-centre, as well as throughout the University’s main campus and its buildings in the city. Five of the 50 keys will also be hidden across Christ Church’s other four campuses in Kent.

Anyone who finds one of the keys will need to add its unique code, found on the luggage tag attached to it, onto the Facebook app to be entered into a draw to win an iPad. There are also Amazon vouchers as second and third prizes.

Keith Gwilym, Golden Jubilee Project Director at Canterbury Christ Church, said: “So far 2012 has been an exciting and memorable year for Christ Church. We have celebrated our Golden Jubilee in a number of ways and we are sure the treasure hunt around Canterbury, our home for the last 50 years, will be one of the exciting contributions to a momentous year.

“Everyone is invited to join the hunt, including students, staff and the general public to try and crack the cryptic clues and find a limited edition golden key. Hopefully everyone will learn more about some of Canterbury’s history along the way too.”

50 Golden Keys commences on Tuesday 25 September 2012, the exact date that Christ Church opened its doors to its first students 50 years ago. It also begins on the first week of the University term and will hope to help its new freshers become familiar with the vast number of historical attractions around Canterbury.

Anyone who would like to follow the competition and keep up-to-date with which clues have been solved and which keys have been found should visit the University’s Facebook page (www.facebook.com/christchurchuni) and Twitter channel (@canterburyccuni), or follow the twitter hashtag, #50goldenkeys.

The treasure hunt is set to be a highlight in the University’s diverse programme of Golden Jubilee events taking place throughout 2012 to mark a significant milestone in the history of Christ Church.

The Facebook app will launch at www.canterbury.ac.uk/50goldenkeys on Monday 24 September 2012, with the first set of clues revealed on Tuesday 25 September 2012.

To find out more about the competition, how to enter and to see the rules, visit: www.canterbury.ac.uk/50goldenkeys.

/Ends

Notes to Editor

  • 10 clues will be released on the app each week from Tuesday 25th September.
  • Each week that follows will reveal the next 10 clues on the Facebook app.
  • Any unsolved clues and unfound keys will ‘roll-over’ into the following week.
  • The app will only allow one unique code entry per person for each week of the competition.
  • The last week of clues will be released on 23 October 2012, with the winner announced by 31 October 2012.

Canterbury Christ Church University

Canterbury Christ Church University is a modern university with a particular strength in higher education for the public services.

With nearly 20,000 students, and five campuses across Kent and Medway, its courses span a wide range of academic and professional subject areas.

  • 93% of our recent UK undergraduates are in employment or further studies six months after completing their studies
  • Christ Church is the number one choice for local people looking to study at university in Kent (2010 UCAS).
  • We are the South East’s largest provider of courses for public service careers (outside of London).
  • 2012 is the University’s Golden Jubilee, reflecting on 50 years of higher education and innovation.

*2010/11 Destination of Leavers from Higher Education survey

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Katie Scoggins
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