Introduction

Entrepreneurship is a driving force in the modern, globalised economy. It can be studied in conjunction with either Business Studies or Marketing or other programmes within the Joint/Combined Honours Scheme. Students are encouraged in year three to undertake a practical project or develop their business idea further in order to demonstrate that they can apply theoretical concepts to real business problems.

Content and Structure

YEAR 1

The first year of the degree is in common with other students on the Business and Marketing Framework and provides grounding in the principles of finance, business management, IT and marketing.

YEAR 2

Students taking Entrepreneurship with Business Studies study Entrepreneurship and New Business Planning plus Management and Leadership as core modules. Students also have a choice of option modules taken from the Business Framework.

Students taking Entrepreneurship with Marketing study Entrepreneurship and New Business Planning, plus Consumer Behaviour as core modules. Students also have a choice of option modules taken from the Business Framework.

YEAR 3

Students taking Entrepreneurship with Business Studies study Entrepreneurship in the Global Marketplace and Small Business Management and may undertake an Individual Study project plus Strategic Management as core modules. Students also have a choice of option modules taken from the Business Framework.

Students taking Entrepreneurship with Marketing study Entrepreneurship in the Global Marketplace and Small Business Management and may undertake an Individual Study project plus Marketing Planning and Strategy and Global Marketing as core modules. Students also have a choice of option modules taken from the Business Framework.

Further information about options at levels two and three can be found here.

Students may have the option to compete for work-placement opportunities at the end of year two.

Methods of Assessment

A wide variety of assessment methods are employed to develop both academic and professional skills. The overall emphasis within the programme is on coursework assessment. This will involve the use of essays, reports, presentations, computer based projects, and case studies.

Important Information

Applications for this programme are made through UCAS, see the UCAS codes page. Entry requirements are typically 240 UCAS points including CCC at A2 Level, see the entry requirements page for more information. There are no specific subjects required to take Entrepreneurship. Information about the way we select applicants can be found on the "Offer of a place" page.